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Manufacturing CRM pros and cons
The following are the pros of using a Manufacturing CRM:
We have listed a few of the key Pros of Manufacturing CRM. However, there could be more.
Sales Productivity
1. Automate regular tasks so that sales employees spend less time in data entry & more time on actual sales and customer acquisition.
2. How Manufacturing CRM can help you:
– 11% to 60% increase in sales productivity.
Sales Pipeline Optimization
1. How Manufacturing CRM can help you:
– 4% to 22% minimized sales cycles.
– 4% to 28% higher conversion rates.
– 3. 5% to 37% improvement in customer retention.
Sales Target Management
1. Know the status of sales targets achieved & balance by both your Manufacturing business and sales people.
2. How Manufacturing CRM can help you:
– 1. 5% to 35% higher annual growth rate.
– 2. 7% to 47% revenue increase per sales person.
Lead Management
1. Improved customer acquisition by effectively managing, assigning & converting leads.
2. Map the conversions of leads and know the prospective
revenue.
3. How Manufacturing CRM can help you:
– 15% to 39% improvement in lead conversion rates.
Follow up Automation & Sales process Streamlining
1. Never skip a lead, schedule sales follow ups & set reminders for the same.
2. Save time by using one software for sales and follow up activities.
3. How Manufacturing CRM can help you:
– 4% to 55% decreased sales & marketing costs.
Quotation Management
1. Send accurate quotations and get a sales forecast of the prospective business.
2. Know the exact reasons why you are winning / losing orders.
Data Management & Security
1. Having a data storage of all your leads, clients, products and sales.
2. Experience no data loss when employees leave your company.
3. Optimize the time and effort needed to trace lead, client & product details.
Data Analysis
1. Getting accurate & real time analytics about:
– Sales
– Leads
– Quotations
– Products
– Clients and much more.
The following are some cons of Manufacturing CRM:
You may experience these due to any set backs in the Manufacturing CRM installation, implementation and / or usage:
1. Invest time & efforts to analyze and document the following:
– Business process
– Sales cycles
– Short comings in your existing process
– Technical & functional requirements in the CRM
2. There could be failure in adopting the Manufacturing CRM if you have not assigned a person in charge to ensure:
– The employees know how to use the CRM
– The CRM is being used religiously
3. The cost of a Manufacturing CRM could be a major cost to your company.
Conclusion:
Know all the pros and cons of a Manufacturing CRM here!
In case you want more posts to read, see our Manufacturing CRM blogs.
