About Our Culture, CRM Software and Business
The following are the pros of using a Media & Advertising CRM:
We have listed a few of the pivotal Pros of Media & Advertising CRM. However, there could be more.
Sales Productivity
1. Automate repetitive tasks so that sales employees spend less time in data entry & more time on actual selling.
2. How Media & Advertising CRM can help you:
– 11% to 60% increase in sales productivity.
Sales Pipeline Optimization
1. How Media & Advertising CRM can help you:
– 4% to 22% decreased sales cycle.
– 4% to 28% higher conversion rates.
– 3. 5% to 37%improvement in customer retention.
Sales Target Management
1. Know the status of sales targets being achieved & balance by both your company and sales people.
2. How Media & Advertising CRM can help you:
– 1. 5% to 35% higher annual growth rate.
– 2. 7% to 47% revenue increase per sales person.
Lead Management
1. Effectively manage, assign & convert prospective customers.
2. Map the conversions of leads and get an idea of the prospective revenue.
3. How Media & Advertising CRM can help you:
– 15% to 39% improvement in lead conversion rates
Follow up Automation & Sales process Streamlining
1. Never skip a prospect, schedule sales follow ups, meetings & set reminders for the same.
2. Save time by using one software for sales and follow up activities.
3. How Media & Advertising CRM can help you:
– 4% to 55% decreased sales & marketing costs.
Quotation Management
1. Pitch accurate quotations and get a sales forecast of the prospective business.
2. Knowing specific reasons for why you are winning / losing deals
Data Management & Security
1. Having a data storage of all your prospects, clients, products / services and sales.
2. Experience no data loss when employees leave your Media company / Advertising agency.
3. Save time and effort in fetching lead & client details.
Data Analysis
1. Getting accurate & real time number projections about:
– Sales
– Leads
– Quotations
– Products / Services
– Clients and much more.
The following are some cons of Media & Advertising CRM:
You may experience these due to any set backs in the Media & Advertising CRM installation, implementation and / or usage:
1. Invest time & efforts to analyze and document the following:
– Business process
– Sales cycles
– Short comings in your current process
– Technical & functional requirements in the Media & Advertising CRM
2. There could be failure in adopting the CRM if you have not assigned an executive responsible to ensure:
– The employees know how to use the CRM
– The CRM is being used religiously
3. The cost CRM could be a hesitation.
Conclusion:
Check out a Media and Advertising CRM for more details about CRM for your Media and Advertising Business.
See our Media and Advertising CRM blogs for more resourceful reads.
Do you want an obligation-free consultation on Media and Advertising CRM?
Contact our CRM Solution Architect via phone or email – Click here
Chat with our CRM Solution Architect (Mon-Fri, 10 am-5 pm IST) – Click here
