Scenario of the Media & Advertising industry & CRM for Media & Advertising business:
With the evolution of technology & increasing participants, the Media & Advertising Industry is gaining momentum. The Social media bubble, increasing use of technology to reach target audience has laid a roadmap of growth for Media & Advertising businesses till 2020! In the next 3 – 5 years, Industry experts anticipate some major upward shift in the Media & Advertising sector.
The main concern for Media & Advertising businesses is to make sure that all the stages of sales & client management are completed smoothly. Communicating the requisite information with leads & clients helps to build customer satisfaction. A Media & Advertising CRM software helps businesses to overcome this concern effectively.
UK, USA, Hong Kong, Singapore, India, Australia and many more are the prominent countries opting for Media & Advertising CRM to ensure quick lead conversions.
Know the 100+ things that you can do with a Media & Advertising CRM in this detailed feature list.
booklet-on-100-plus-features-of-media-and-advertising-crm
Modules of Media & Advertising CRM:
1. Sales Target Module
This module helps you:
– Set, track and monitor sales targets for your business and sales representatives individually.
– Monitor your financial upscaling.
– Know & manage the sales performance of your company and sales troops.
2. Lead Management Module
This module lets you:
– Add numerous leads.
– Stay updated about the lead status, follow-up feedbacks and prioritize leads for more deal closures.
– Club and allocate leads as per your desire.
– Get sales forecasts to know your business’ growth trend.
3. Follow-up Modules: Call, Email, SMS & Meeting Module
These modules let you:
– Do sales follow-ups from a single dashboard via calls, emails, sms and meetings.
– Streamline follow-up calls, emails, sms and meetings with prospective customers.
– Set reminders for follow-ups, calls and meetings.
4. Quotation Management Module
This module lets you:
– Prepare and send multiple quotations.
– View the quotation status, closing dates & store versions.
– Share quotations among other CRM users in your company.
– Send quotations to higher officials of your organization for approvals.
5. Client Module
This module lets you:
– Comprise all your clients’ contact details.
– Assign, categorize, and communicate seamlessly with your clients via calls, emails and sms.
6. Products / Services Module
– Add & manage numerous products / services.
– Mention their specifications, attach documents & specify added charges.
– Watch their real time sale.
7. Calendar Module
This module lets you:
– Have a task calendar.
– Demarcate prime dates relevant to your business, staff, leads & clients.
8. Contacts Module
This module lets you:
– Store, modify and delete contact details of clients.
– Save important dates regarding products and services purchased.
– Set reminders for payments, etc.
9. Import Data Module
This module lets you:
– Pull-in your prevailing data, contacts, policies, renewals, etc.
– Know who imported the data.
– Prevent data duplication.
10. Announcement Module
This module lets you:
– Prepare & automate announcements for internal employees.
11. Company module
This module lets you:
– Feed-in details of your company & manage your branch details; save & view basic contact details.
– Add, modify & remove contact details & designations of employees according to departments.
12. Tags Module
This module lets you:
– Create & customize tags.
13. Tasks Module
This module lets you:
– Add multiple tasks and their descriptions.
– See the completion status, priority and end date of every task.
14. Pending Data Module
This module lets you:
– Precisely spot the data which is pending across all your leads, clients and contacts in your system.
15. Newsletter Greeting Module
This module lets you:
– Dispatch mass mails to clients and leads.
– Execute email marketing campaigns.
16. Birthday & Anniversary Module
This module lets you:
– Wish Clients via emails & sms.
– Set reminders for the same.
17. Reports Module
This module lets you:
– Get real-time insights into the minutest details of your business sales.
18. User Module
This module lets you:
– Add new users in the CRM system.
– Specify and know their roles & titles.
– Grant access permissions to various modules.
– Also, categorize the users as per their departments, branches and designations.
Conclusion:
You can try a demo here!
If you want to read more posts: Media & Advertising CRM
Resources on CRM for Media & Advertising business:
Booklet on 5 key reports on Media and & Advertising
Booklet on 100 plus features of Media & Advertising
Booklet on Media & advertising for Lead management
Booklet on Media & Advertising CRM for Sales target management
Buyer’s guide for Media & Advertising CRM
Can Media & Advertising CRM carry profits and productivity
Checklist for buying Media & Advertising CRM software
Factsheet on CRM for Media & Advertising Business
Infographic on features & functionalities of Media & Advertising CRM
Top 13 features about Media & Advertising CRM
