When Should You Buy A CRM Software?

by Dquip Team · Published February 5, 2016 · Updated February 18, 2016

Success is all about being in the right place at the right time. Similarly having the right tools at the right time can be your key to business success. If you know how a crm can serve as that arson of tools but don’t know what is the right phase for you to buy it, we’re here for you!

Your business could be at either of these stages

1. You’re a new founded business:
You’re just like toddlers, learning fast on your feet and fumbling on your first steps. Adopting a crm solution at this stage may seem like an unncesseary expense. But remember, formative years are the best to inculcate life lasting habits. This’ll help you, your sales reps and employees be on their feet ready to capture new business while having a system in place.

Scoring good business in the first years is a tricky must. And having a crm for following up, centralizing data and streamlining communication with prospective clients will increase your chances of closing deals!

2. You’re expanding fast:
It’s difficult to spot things when you’re in a fast car. This means you can easily lose sight of what’s going on, increasing your chances of follies. When you’re on a progressive streak you need to know:

a. What exactly is your profit & turn-over?
b. Where is your profit going?
c. What are the ways in which you can roll your business into a manifold?

It’s easy to get tunnel-visioned but a crm solution can give you complete information and an omni-view of your organization.

So if you’re a company that’s expanding rapidly, it’ll be pointless to take one step forward and two steps behind. This is when you know a crm is your way forward.

1.When you’ve grown:
Kudos to you if you’ve reached a stage where you have ample of customers!It means that your sales people are used to a set of methods they practice to initiate, advance and close deals. But you’re in for trouble if these were done the old school way, writing up in diaries and registers!

It’s easy for your sales reps and employees to become complacent and over confident now that they’ve brought their organization to such a peak stage. This is the time when you need to maintain all your customer relations.

2.When you lose customers:
Getting new business is a challenge but sustaining it is even more the task. So if you’re losing customers you’re sitting on a ticking bomb. A smart plan of action would be your desperate measure in such a desperate hour. For which you need to know:

a. Why did your customers leave?
b. Who were handling these customers?
c. At what stage of the sales process did they withdraw?

You can know your weak areas and take immediate corrective actions. A crm solution helps you diffuse these threats positively and equips your team to tackle and capture promptly.

3.When your team are lost in translation while handling leads & clients:
It is correctly said, “Half knowledge is more dangerous than no knowledge”. If your sales team is less informed it resonates in their communication with clients. And clients can easily fathom if your sales reps aren’t well informed. And it’s obvious that this can kill half of your chances of striking a deal!

Now, imagine going through big fat contact diaries, ledgers, memos to know about your clients. A sheer waste right? Your sales reps and employees should be aggressively bringing in & closing more business deals than having to waste those productive hours in being lost trying to track clients’ / leads’ details and transaction history.

A CRM Software instantly provides the most essential & critical data within seconds! Your sales employees can save notes, remarks, communication history and retrieve it at any given time. See how fast it can improve your client conversion rate?

4.When you don’t know what’s next:
You don’t want to be a vagabond at any stage of your business. A CRM Software helps you know what the future sales performance holds for you with respect to your current and past sales performance.

Which means you can know:
a. Which deal will close when?
b. What will be your peak / cold season?

A CRM Solution analyzes your past sales performance and gives you the convenience of being a step ahead with sales forecasts.

So which stage are you on? Visit our site to see how our CRM Software can cater to every stage mentioned above. Plus, you’ll get to know how our crm can scale and customize according to your business.

Resources on CRM:

1. Download CRM Software Buyer’s Guide
2. Download Top 10 Features for CRM Software
3. Sign up to view Reports in CRM Software
4. Download booklet of CRM Solutions on Business
5. Download the booklet to achieve sales target for your business using CRM Software
6. Download the Features and functionalities of CRM System
7. Hosting, security, compatibility, integration and customization details of CRM Software
8. Sign up for a CRM Software Demo