IT CRM pros and cons

IT CRM Software Pros And Cons 2017

 

The following are the pros of using an IT CRM:
We have listed a few of the key Pros of an IT CRM. However, there could be more.

 

Sales Productivity
1. Automate repetitive tasks so that sales employees spend less time in data entry & more time on actual selling.
2. How IT CRM can help you:
– 11% to 60% increase in sales productivity.

 

Sales Pipeline Optimization
1. How IT CRM can help you:
– 4% to 22% decreased sales cycle.
– 4% to 28% higher conversion rates.
– 3. 5% to 37% improvement in customer retention.

 

Sales Target Management
1. Know the status of sales targets being achieved & balance by both your IT firm and sales team.
2. How IT CRM can help you:
– 1. 5% to 35% higher annual growth rate.
– 2. 7% to 47% revenue increase per sales person.

 

Lead Management
1. Effectively manage, assign & convert prospective customers.
2. Map the conversions of prospects & see a report of the prospective revenue.
3. How IT CRM can help you:
– 15% to 39% improvement in lead conversion rates.

 

Quotation Management
1. Pitch accurate quotations and get a sales forecast of the prospective business.
2. Know specific reasons for why you are winning / losing deals.

 

Data Management & Security
1. Having a data storage of all your leads, clients, products / services and sales.
2. Have no data leak when employees leave your firm.
3. Save time and effort in fetching lead & client details.

 

Data Analysis
1. Get accurate & real time statistics about:
– Sales
– Leads
– Quotations
– Products / Services
– Clients and much more.

 

The following are some cons of IT CRM:
You may experience these due to technical glitches in the IT CRM installation, implementation and / or usage:

 

1. Invest time & efforts to analyze and document the following:
– Business process
– Sales cycles
– Short comings in your current process
– Technical & functional requirements in the IT CRM

 

2. There could be failure in adopting the IT CRM if you have not assigned a person to ensure:
– The employees know how to use the IT CRM
– The IT CRM is being used as part of a routine

 

3. The cost of the IT CRM could be a high expense.

 

Conclusion:

Check out a IT CRM for more details about CRM for your IT Business.

See our IT CRM blogs for more resourceful reads.

 

Do you want an obligation-free consultation on IT CRM?

Contact our CRM Solution Architect via phone or email – Click here
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